| 
  • If you are citizen of an European Union member nation, you may not use this service unless you are at least 16 years old.

  • You already know Dokkio is an AI-powered assistant to organize & manage your digital files & messages. Very soon, Dokkio will support Outlook as well as One Drive. Check it out today!

View
 

FrontPage

This version was saved 17 years, 2 months ago View current version     Page history
Saved by Paul Greenberg
on January 5, 2007 at 9:41:36 am
 

Welcome to CRM 2.0 - Creating the New Definition

Okay, everyone. This is the place that we begin to hash it all out. The first community-based (and, thus, I hope, community agreed upon...) definition of customer relationship management as it needs to be in 2007.
The idea is simple. By doing this, an "of the community, by the community, for the community and general population" we bring CRM into 21st century relevance, which, frankly, its in danger of losing if we don't change how its viewed.
All the possibility is there. Its still the science of customer engagement. Its just that the customer wants to be engaged in a radically different way than he/she had wanted to be in the past? N'est ce pas? Dontcha think?

Maybe you don't think so, maybe you do. Weigh in by defining and redefining CRM 2.0 until we come up with something that's a good working definition that we can take to the world and that we'll all agree on - or, uh, most of us will agree on by the time this community exercise program is ended.

Let's make this work.

Two things:

The pages are organized to start in the following way (which is to say, you can add pages if you want to that enhance all this):

  • Rough overall definition of CRM 2.0
  • Table to fill in comparing features of CRM 1.0 to CRM 2.0
  • Glossary for CRM 2.0 that basically means we can specifically define characteristics
  • A document repository for significant updates
  • A multimedia viewing room for videos, podcasts, and presentations that will help us come up with some CRM 2.0 answers
  • A page that ongoing research can be logged in as can requests for support


TO SEE ALL THE PAGES CLICK HERE

 

Second, here is a tour that PBWiki provides so you can see how to navigate and create with this wiki.



 

Comments (0)

You don't have permission to comment on this page.